Next: 14 Mar 2027
White Day
The 14 March return gift in Japan and Korea, a month after women give chocolate on Valentine's Day.
When is White Day in 2027?
White Day 2027 is on Sunday, 14 March 2027. Other years: 2026, Saturday, 14 March 2026; 2028, Tuesday, 14 March 2028.
About White Day
White Day began in Japan around 1978, started by confectioners, as the day on which men who received chocolate on 14 February give a gift back. The usual gifts are white chocolate, marshmallows, cookies and jewellery, often worth two or three times the first present. Korea took up the day, along with Black Day and other months of the series. It is a courtship day more than a wedding day, though proposals and engagements are timed to it, and couples may use it to announce a wedding date.
White Day dates: 2026, 2027, 2028
| Year | White Day date |
|---|---|
| 2026 | Saturday, 14 March 2026 |
| 2027 | Sunday, 14 March 2027 |
| 2028 | Tuesday, 14 March 2028 |
What is served
- white chocolate
- marshmallows
- cookies
Also part of it, and being written: White Day (The 14 March gift day.), Valentine's Day (The February day that White Day answers.).
Written by the EveryShaadi desk with AI assistance. Background: "White Day" on Wikipedia. Customs differ from place to place and family to family. If this is your tradition and we have it wrong, tell us.